All posts tagged steem

  • GQ Australia story: ‘Not Another Bitcoin Story: Steemit and Steemfest’, March 2018

    A feature story for GQ Australia, published in the March/April 2018 issue. Excerpt below.

    Not Another Bitcoin Story

    As the Bitcoin rollercoaster ride continues, we go inside a conference for another cryptocurrency called Steem. There, we meet the devotees who see this new financial system as the way of the future – and the man who will lead them there.

    GQ Australia story: 'Not Another Bitcoin Story: Steemit and Steemfest' by Andrew McMillen, March 2018. Photograph by Siavach Agha Babaei

    On the stage in front of us stands a clean-shaven young man, his short brown hair slicked back at the fringe. Dressed in a plain black T-shirt and dark jeans rolled up to reveal heavy brown boots, his name is Ned Scott, a 27-year-old former-financial-analyst-turned-tech-entrepreneur who looks remarkably, well, normal. The kind of guy who could easily slot into your social sport team, then buy you a beer after the game. But he also happens to be a millionaire many times over.

    Before him sits an audience of 300 men and women who are each hoping to become as rich as Scott, simply by posting on a website named Steemit. Co-founded by Scott, the site officially went live in July 2016 and has since paid out more than $25m in digital currency to its users. These devotees have travelled from more than 35 countries around the world – each paying as much as AUD$1500 – for the privilege of attending this, the second annual Steemfest conference in Lisbon, Portugal.

    Sporting the kind of wireless headset you might catch Madonna wearing on stage, Scott projects easy confidence as he gives a presentation to open the first day of Steemfest. Hundreds of people have gathered to pray at the altar of this new technology, which might change the shape of the world’s entrenched financial systems. For about 15 minutes, Scott addresses the crowd, who are mostly listening in respectful silence but occasionally erupt into cheers and applause.

    “The thing that’s probably more important than anything else,” Scott tells the crowd, as his talk draws to a close, “is actually something I can describe in one word.” He clicks the device in his hand to reveal the final slide of his presentation, which features just three large letters.

    “You,” he announces, gazing at the neat rows of occupied seats. “You go out there, and you’re bringing the passion, interest and value to the project. Everything that you guys do is what matters. The technology is just a vehicle for you; for us. And I’m looking forward so much to what you’re going to do over the next several years, as we grow, and go to the moon.”

    The crowd erupts in whoops and cheers, raising their phones to snap photos of Steemit’s leader, who looks down fondly on his flock.

    It’s all very energetic. And it’s hard to avoid the feeling there is something of an air of cult-like fervour in the room. In fact, it’s a sensation that permeates the entire conference. From the jubilant reception for Scott’s keynote speech, to the closing dinner a few nights later, when the charming Dutch MC leads the crowd in a chant of “Steem! Steem! Steem!”

    These people are the true believers; invested, in every sense, in a digital currency that they cannot see or touch. Which brings us to an obvious question: what exactly is Steemit?

    While you’re sharing memes and holiday snaps on Facebook, these 300 devotees – and their global community of more than 400,000 Steemit users – are earning digital dollars for posting on the site.

    Its point of difference from other social networks is that the entire website is powered by a cryptocurrency called Steem and each post, comment and like earns its users tiny fractions of the currency. Over time, at least in theory, it is possible to accumulate a substantial amount of Steems that users could eventually cash in for cold, hard Aussie dollars.

    Or maybe not. The site’s layout feels pretty clunky, especially for those accustomed to the smooth, easy-to-use platforms seen elsewhere on the web. Plus, we’ve been posting on Steemit for little more than a year and our estimated account value sits at around AUD$1900. Better than nothing, but it’s probably a little early to start picking out waterfront properties. Still, even if our contributions to Steemit eventually earn us just a single, shiny dollar, that’s a gold coin more than we ever earned posting memes on Facebook.

    To read the full story, visit GQ Australia. Above photo credit: Siavach Agha Babaei.

  • Backchannel story: ‘The Social Network Doling Out Millions in Ephemeral Money: Steemit’, October 2017

    A feature story for Backchannel. Excerpt below.

    The Social Network Doling Out Millions in Ephemeral Money

    Steemit is a social network with the radical idea of paying users for their contributions. But in the crypto gold rush, it’s unclear who stands to profit.

    Backchannel story: 'The Social Network Doling Out Millions in Ephemeral Money: Steemit' by Andrew McMillen, October 2017. Illustration credit: Lauren Cierzan.

    Every time you log onto Facebook, Instagram, or Twitter to share a photo or post an article, you give up a piece of yourself in exchange for entertainment. This is the way of the modern world: Smart companies build apps and websites that keep our eyeballs engaged, and we reward them with our data and attention, which benefit their bottom line.

    Steemit, a nascent social media platform, is trying to change all that by rewarding its users with cold, hard cash in the form of a cryptocurrency. Everything that you do on Steemit—every post, every comment, and every like—translates to a fraction of a digital currency called Steem. Over time, as Steem accumulates, it can be cashed out for normal currency. (Or held, if you think Steem is headed for a bright future.)

    The idea for Steemit began with a white paper, which quietly spread among a small community of techies when it was released in March 2016. The exhaustive 44-page overview wasn’t intended for a general audience, but the document contained a powerful message. User-generated content, the authors argued, had created billions of dollars of value for the shareholders of social media companies. Yet while moguls like Mark Zuckerberg got rich, the content creators who fueled networks like Facebook got nothing. Steemit’s creators outlined their intention to challenge that power imbalance by putting a value on contributions: “Steem is the first cryptocurrency that attempts to accurately and transparently reward…[the] individuals who make subjective contributions to its community.”

    A minuscule but dedicated audience rallied around Steemit, posting stories and experimenting with the form to discover what posts attracted the most votes and comments. When Steemit released its first payouts that July, three months after launch, things got serious.

    Cryptocurrencies like Bitcoin are only worth whatever value people ascribe to them, so there was no guarantee that the tokens dropping into Steemit accounts would ever be worth anything. Yet the Steem that rolled out to users translated to more than $1.2 million in American dollars. Overnight, the little-known currency spiked to a $350 million market capitalization—momentarily rocketing it into the rare company of Bitcoin and Ethereum, the world’s highest-valued cryptocurrencies.

    Today, Steem’s market capitalization has settled in the vicinity of $294 million. One Steem is worth slightly more than one United States Dollar, and the currency remains a regular presence at the edge of the top 20 most traded digital currencies.

    It’s a precipitous rise for a company that just 18 months ago existed only as an idea in the minds of its founders. More than $30 million worth of Steem has been distributed to over 50,000 users since its launch, according to company reports. It’s too early to know whether Steemit can hold onto its users’ interest and its market value. But its goal—upending a model built by social media giants over decades of use in favor of a more populist system—is significant in itself. By removing the middlemen and allowing users to profit directly from the networks they participate in, Steemit could provide a roadmap to a more equitable social network.

    Or users could get bored or distracted by something newer and shinier and abandon it. The possibility of a popped bubble looms over every cryptocurrency, and the bubbles are filled with both attention and speculative investment. Steemit’s value is based on money that its founders have virtually willed into existence. Fortunes could vanish at any moment, but someone stands to get rich in the process.

    To read the full story, visit Backchannel. Above illustration credit: Lauren Cierzan.